Manager, Online Marketing
4 – 7 yrs
The Digital Marketing team at CACTUS is responsible for driving world class online marketing and search engine activities across our portfolio of global sites.
We are looking for an individual who will manage client relations and partnerships business for us globally.
If you have solid experience in online marketing, excellent track record with clients and are able to develop long lasting partnerships/ clients relationships, have strong drive to achieve targets and you are in tune with the latest technology, this role is for you!
As part of the global marketing team, you will be responsible for driving business through publisher partnerships and affiliations. You have experience in user acquisition through online medium in global markets especially United States. You have the ability to thrive in a fast paced environment and have a strong eye for detail.
The responsibilities of this job will include:
Ensuring that we meet our revenue and growth targets
Maintain and manage a top line of INR10CR
Maintain healthy relationships with clients and are able to drive brand marketing efforts jointly
Manage multiple websites and acquisition activities (PPC, SEO, SMM) with a primary goal of lead generation
Improve performance of web metrics such as Submit Rate, Time spent and Bounce rate
Funnel visualisation and optimisation
Monitor competition, pricing and client feedback and making necessary changes to our marketing campaigns / websites
Developing easy-to-use, clear, concise, comprehensible content
Driving traffic to websites using a variety of methods
Monitoring the company’s online reputation
Retain existing customers and improve repeat rate through engagement activities
Location : Andheri West
Role Category:Senior Management
Role:Head/VP/GM/ Mgr-Online/Digital Marketing
Desired Candidate Profile
UG: Any Graduate – Any Specialization
PG:Any Postgraduate – Any Specialization
Doctorate:Any Doctorate – Any Specialization, Doctorate Not Required
An ideal candidate is someone who has/is:
- A minimum of 7 years of experience in online marketing
- Managed client relationships for more than 3 years in a digital agency set up or has served as account manager for minimum 3years in an agency
- Entrepreneurial bent of mind and solid understanding of business
- Has executed SEM/SMM/web optimisation related tasks
- Ability to multi-task and work independently
- Self-confident, analytical, intelligent, and a strategic thinker
- Driven by targets, with a hunger to achieve more
- Excellent communication and interpersonal skills
- Comfortable working in an international environment and collaborating with people across cultures
Cactus Communications Pvt. Ltd.
Combining the rich experience of a multi-national, multi-functional team; the peerless capabilities of over 1400 language and business professionals; and ingenious technological innovation, CACTUS helps researchers, journals, universities, and corporations achieve their publication goals. The CACTUS culture is an eclectic yet inclusive one, where people from different countries and professional backgrounds come together to form a global team that pursues excellence, prizes integrity, and works as a unified client-focused organization.
United States | Japan | Brazil | India | South Korea | Taiwan | China
Awards and Recognition
*2014: Ranked 1st in the Professional Services category and as India’s 10th best workplace overall in the Great Place to Work Institute survey (Ranked among top 20 from 2011- 2013)
*2010: Red Herring Global 100 Award, for innovation in business
*2008: Featured among the Top 15 Exciting Emerging Companies 2008, in a NASSCOM survey